Política de privacidad
Privacy Policy
What We Collect & Why
| Data Type | Examples | Purpose |
|---|---|---|
| Identity Data | Name, billing & shipping address | Order fulfillment |
| Contact Data | Email address, phone number | Order updates, customer support |
| Transaction Data | Order details, purchase history | Order processing, legal compliance |
| Technical Data | IP address, browser type, pages visited | Site analytics, fraud prevention |
| Marketing Data | Email preferences, subscription status | Newsletters, promotions (opt-in only) |
How We Use Your Information
We use your personal information only for the following purposes:
- To process and fulfill your orders, including shipping and delivery coordination.
- To send order confirmations, shipping updates, and customer support communications.
- To send marketing emails and promotions — only if you have explicitly opted in.
- To improve our website, products, and customer experience through anonymized analytics.
- To comply with legal obligations and prevent fraudulent transactions.
Third-Party Service Providers
We share your data with trusted third-party providers solely to operate our business and fulfill your orders. These providers are contractually bound to protect your data and may not use it for their own purposes.
| Provider | Role |
|---|---|
| Shopify | E-commerce platform — hosts our store, processes checkout, stores order data |
| Shopify Payments / PayPal | Payment processing — PCI-DSS compliant; we do not store your full card details |
| Klaviyo | Email marketing — stores email address and preferences for opted-in subscribers only |
| Shipping Carriers | Name and delivery address shared with DHL, FedEx, or local postal services to fulfill delivery |
| Google Analytics | Anonymized website traffic analysis — no personally identifiable information is shared |
Cookies
Our website uses cookies — small text files stored on your device — to improve your browsing experience, remember your preferences, and analyze site traffic. We use the following types of cookies:
- Essential cookies: Required for the website to function (e.g., shopping cart, checkout session).
- Analytics cookies: Help us understand how visitors use our site (e.g., Google Analytics — anonymized).
- Marketing cookies: Used to deliver relevant advertisements and track campaign performance.
You can control cookie settings through your browser preferences. Disabling certain cookies may affect website functionality.
Data Retention
We retain your personal data only as long as necessary to fulfill the purposes for which it was collected:
- Order and transaction data: retained for 7 years for accounting and legal compliance.
- Marketing email data: retained until you unsubscribe or request deletion.
- Website analytics data: retained for up to 26 months in anonymized form.
Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Right to access: Request a copy of the personal data we hold about you.
- Right to rectification: Request correction of inaccurate or incomplete data.
- Right to erasure: Request deletion of your personal data ("right to be forgotten").
- Right to object: Object to processing of your data for marketing purposes at any time.
- Right to portability: Request transfer of your data in a machine-readable format.
- Right to withdraw consent: Unsubscribe from marketing emails at any time by clicking "Unsubscribe" in any email we send.
To exercise any of these rights, please contact us at support@oowolf.com. We will respond within 30 days.
International Data Transfers
ooWOLF is operated from Hong Kong SAR. If you are located in the European Union, United Kingdom, or other regions with data protection laws, your data may be transferred to and processed in jurisdictions that may not have the same level of data protection as your home country.
Where required by law (e.g., GDPR), we implement appropriate safeguards such as Standard Contractual Clauses to protect your data during international transfers.
Children's Privacy
Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected data from a child, please contact us immediately at support@oowolf.com and we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post the updated policy on this page with a revised "Last Updated" date. Your continued use of our website after any changes constitutes your acceptance of the updated policy. We recommend reviewing this page periodically.
Contact Our Support Team
| support@oowolf.com | |
| Response Time | Within 30 days (data requests) · Within 2 business days (general inquiries) |
| Company | LED STAR LIGHTING TECHNOLOGY CO., LIMITED |
| Address | Room 101A, 1/F, 56 Hoi Yuen Road, Kwun Tong, Kowloon, Hong Kong SAR |